The Standard
Setting a standard for yourself that makes everyone around you better (or uncomfortable).
Written by
Justin Thomas
Connect
Jan 18, 2026
•
6 min read
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You are the average of what you actually do, not what you plan to.
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Everyone is talking about what AI can do. Nobody is talking about what we're giving it to do it.
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It has never been easier to win by simply being honest.
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You already know what to do. You just keep buying the book instead.
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Nobody wants to hear this. But you already know it's true.
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Breathe. Move. Adapt. Keep going.
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The fewer options you have, the faster you make decisions.
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You are the main character. Start acting like it.
